DOUBAN.COM LAUNCHES GROUP BUYING SERVICE

AsiaInfo Services
04-11-2011
Douban.com Launches Group Buying Service

BEIJING, Apr 11, 2011 (SinoCast Daily Business Beat via COMTEX) -- After Shanghai Shanda Interactive Entertainment Ltd. (Nasdaq: SNDA) launched group buying navigation Web site Tuan.sdo.com, domestic Web 2.0 Web site Douban.com also begins to provide group buying service. Similar to Tuan.sdo.com, its group buying information all comes from third parties.

A former top executive of a logistic consultation company founded Douban.com in March 2005, which is engaged in providing comments of books, movies and music by Internet users.

The group buying service provided by Douban.com focuses on catering, hairdressing, entertainment and shopping service from other group buying Web sites such as Manzuo.com, Haotehui.com, Jumei.com and Tuan.aibang.com. Currently, the service is only available in Beijing, Shanghai and Guangzhou.

The promotion of group buying service by Douban.com has become heatedly discussed on the Internet. An analyst points out that the Web site is wise to foray into the group buying market in a roundabout way, since providing group buying service directly by itself will have high costs.

Source: www.qq.com (April 11, 2011)

KEYWORD: BEIJING INDUSTRY KEYWORD: Internet & Online Services & Media SUBJECT CODE: Internet & Online Services
E-commerce
SinoCast China Business Daily news
group buying
Web site
Web 2.0
Internet
navigation

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